I’m back! Not that I left… What I mean is, the author side of me is back.
To be honest, I hadn’t planned on neglecting this part of my blog for so long. Apart from getting tangled up with ‘life’, I got lazy. I also got jaded with the whole ‘grow-your-email-list’ and ‘market-your-book’ mania. The only advice I could find was geared more towards non-fiction; it’s only recently that I’m finally finding articles that speak directly to fiction authors. Also, I've always had a severe ‘marketing’ phobia.
Until I started Marie Forleo’s B-School. For me, the marketing module alone is worth the price of admission. It got me excited about marketing and the process of figuring out customers; I found it easier to get my head around all the advice for authors that I found.
When it came to thinking about the freebie for potential subscribers, the one piece of advice that stood out for me was to think about what I’d like to receive for free. Because asking someone for their email address is a ‘big ask’. I know I wouldn’t want any old thing but something that’s been done specifically for me, that can’t be found anywhere else. So, I wrote an original short story that will only be available to subscribers. As for the newsletter, I thought it’s time to up my game, as they say; I’m making a commitment to write an original short-short story for the monthly newsletter. Eek!
Just to clarify – the word count for short-short stories is less than 1000 words.
I also decided it was high time I make it obvious I am an author. To that end, I’ve redesigned my ‘welcome’ page to highlight that fact. When I start posting about my current work-in-progress, I’ll set up the image to link directly to those posts. And I've included a link to sign-up to the newsletter. A couple of new navigation tabs have been added to the top of the page. The ‘Stories/Research’ tab makes it easier to find my stories; ‘Get a Free Story’ speaks for itself.
My posts on writing will now be on Tuesdays. The sort of thing you can expect will include updates on current works-in-progress; short-short stories; slice of life stuff to do with writing or anything so interesting I just have to share.
I’ll still be continuing with the ‘Joyous Life’ series of posts on Sunday. As for the Friday posts, I think I’ll also continue those for now.
Let me know what you think of the ‘new look’. Does it do the job? Can it be improved? All constructive feedback greatly appreciated.